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  • Nougat London to launch on House of
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Nougat London to launch on House of

At Nougat we are very excited to announce the launch on the House of Fraser website ( at the beginning of February. House of Fraser are the leading, national premium department store group in the UK and Ireland trading principally under the iconic House of Fraser brand name through a portfolio of 60 well-invested stores, as well as through their rapidly growing web-store, and and 1 concept store.

The House of Fraser brand is differentiated from other department store groups in the UK by their 160 year history in the UK retail market, their wide geographic reach (across the UK and on-line), their broad range of high quality premium branded merchandise offered at competitive prices, their increasing exclusive House Brand offering and their commitment to providing an imaginative, exciting and relevant shopping experience to their customers.


1849 – House of Fraser, then known as Arthur and Fraser, is founded by Hugh Fraser and James Arthur with a shop on the corner of Argyle Street and Buchanan Street in Glasgow, while a wholesale business is established in the adjoining premises

1865 – Fraser and Arthur’s partnership is disbanded, leaving Fraser in control of the retail business and Arthur in control of wholesale. Alexander McLaren joins the retail business and the name became Fraser & McLare

1900 – The business changes name again under Hugh Fraser II, to become Fraser & Sons

1927 – Hugh Fraser III becomes chairman following his father’s death. During his chairmanship he opens new departments, introduces a restaurant and searches for potential acquisitions

1948 – The business, renamed House Of Fraser, first appears on the London Stock Exchange

1957-9 – House of Fraser acquires John Barker & Co, Harrods and Dickins & Jones

1970s – Throughout the decade the House of Fraser group continued to buy out more than 50 more companies, including T. Baird & Sons Ltd of Scotland, Switzer & Co. Ltd, Dublin, Ireland and E. Dingle & Co. Ltd, Chiesmans Ltd, Hide & Co and the Army & Navy Stores.

1973 –HoF considers a merger with Boots, but the move is rejected by the government a year later.

1983 – The Frasercard is introduced.

1985 – House of Fraser is bought by the Al Fayed family for £615m.

1988 – A five year business agenda is announced, in which small branches are to be replaced by larger stores.

1994 – House of Fraser is listed on the London Stock Exchange

1999- 2000 – A joint venture with the British Land Company, BL Fraser, was established to purchase 15 House of Fraser stores, that would continue to be run by House of Fraser

2007 – HoF  launches online store.

2008 -  Stores opened in Belfast, High Wycombe, Bristol and Westfield London. June

2009 – Chairman Don McCarthy refutes reports that HoF are planning on selling any of the 62 stores, also denying rumours that rival Debenhams was considering the acquisition of some, or all, of the company’s department stores.

February 2014 - Nougat London launches on

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